Encouraging Impactful User Content
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I’m not one to do a ton of online product reviews but after CocoaLove I was asked to do one for the walking tour we took on Sunday. The site was TripAdvisor and from what I hear having good reviews there is really important for companies so I figured I’d share the love.
Since posting the review I’d say I get an email from TripAdvisor every 3 months or so. The email helps explain how much of an impact my review has made.
I really like the email.
I suspect emails like this help encourage further user contributions. If your website or service captures user generated content I’d encourage you to experiment with similar behaviors.
About the Author. Mike Zornek is a developer and teacher focusing on product design and development with a heavy focus on Elixir and LiveView. In between his projects, Mike helps other teams through consulting. During off hours, he enjoyed watching Phillies baseball and playing relaxing video games.