Evolve or Die: It's Time to Rethink Meetup Groups

Posted on

This blog post was orientally posted to the Guildflow product blog, which will soon be shutdown.

Discussion topics from the video:

  • My ongoing research into meetup groups. Still looking for more people to interview too!
  • Technical meetups are on the decline. Why?
    • Part of it is the avalanche of technical information online.
    • Part of it is people being able to more easily find and connect with same minded people online.
    • COVID has only expedited this decline.

If your meetup group is limited to meeting once a month, at a building, to eat pizza and talk about a technology, I fear your group may not be around in 5 more years.

  • There are still a ton of great benefits from a running a meetup community.
  • How should meetups evolve?
    • More events, smaller events.
    • Some in-person, some online.
    • Not every member will attend every event.
    • Social events: hack nights, side project saturday, show and tell.
    • Goal-oriented events: book clubs, workshops, mentoring, masterminds, side project time bartering.
    • Passive connections: Chatting and DM via Slack or Discord. Group Twitter account to promote member successes.
    • Maybe do bigger events every 6-months? formal dinners, picnics, mixers?
    • Need to spend more time onboarding new members when the group lives online.

The Google Trend chart for “meetup”.

Chart of Google Trends for the word meetup since 2004.

Thanks for watching and best of luck with your group.